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Part II · Zoho CRM · Chapter 18

Omnichannel Communication

127 words · preserved verbatim from the master reference

Zoho CRM aggregates customer interactions from multiple channels into a unified interface through its SalesSignals system (Zoho CRM: SalesSignals videos) and the Omnichannel setup (Zopreneurs: Omni-Channel Setup).

Supported channels:

  • Email (Zoho Mail, Gmail, Outlook/Office 365 including Graph API)
  • Telephony (Zoho PhoneBridge or third-party CTI via Marketplace)
  • Live Chat (Zoho SalesIQ)
  • Social Media (Facebook, Instagram, Twitter/X, WhatsApp Business, LINE for Business)
  • SMS/messaging integrations
  • Web Forms
  • Surveys (Zoho Survey)
  • Webinars (Zoho Webinar/Backstage)

SalesSignals: A real-time notification panel providing context-rich alerts whenever a lead or contact takes an action across any integrated channel—email opens, website visits, ticket updates, social mentions, missed calls, etc. Signals can trigger follow-up actions (Zoho CRM Signals developer documentation).

Enable/disable path: Setup > Experience Center > Signals.